Chances are, you’re not getting as much out of your brand’s online presence as you could be.
A host of technology and analytics tools are at your fingertips to make you look great and boost your success.
We’ll conduct a website audit for Google Analytics code, review and implement SEO into your site architecture, implement outreach and link building, and track and report all site activity, including but not limited to conversion rates, traffic, time-on-page and audience content consumption habits. Our goal is to ensure you’re not only delivering a great user experience, but that you’re aware of who those users are.
If you run a business, your website is a key source of revenue and driver of brand awareness. If your site isn’t easy to view and navigate across the many devices used by today’s consumer, you’re falling behind.
Our expert developers have high technical standards for our clients’ websites. Our implementation of responsiveness ensures your website provides an optimal viewing experience across all devices, from mobile to desktop, and is supported by all browsers and platforms. With today’s on-the-go consumer, a responsive site is critical to driving ROI and helping you stay ahead of your competition.
With 80 percent of consumers using smartphones to browse the Internet, focusing on mobile in your digital strategy is no longer a nice-to-have; it’s a must.
Our mobile development and strategy team is constantly analyzing mobile design and marketing trends to deliver a rock-solid mobile platform that will help drive your ROI. Our strategies include app development and IoT integration, responsiveness, security, and creating a highly personalized user experience. We are more data-driven than ever in our customer approach, helping you understand your customers and how they engage with their devices so you can not only reach them successfully, but retain them.
There are many critical marketing tactics that help eCommerce brands stand out and grow profits in a crowded retail space.
Bringing success to eCommerce brands actually involves many different marketing strategies. We employ data analysis and analytics to track consumer behavior and help inform where you spend your marketing dollars; we implement a robust content marketing strategy to help amplify your brand message, increase credibility and ultimately drive your eCommerce marketing; and we design and develop a highly engaging and user-friendly interface to enhance the digital retail experience. Coupled with marketing automation, SEO and advertising efforts, our eCommerce marketing strategy really checks out. (We know, that was corny).
If someone asked you if you’d like to improve your brand’s online presence and customer experience, and ensure you were reaching and retaining as many target customers as possible, you’d say yes, right?
We implement content management systems for our clients that make it extremely easy for you to stay on top of your website content. Revolutionize your customers’ experience with your website by being able to quickly change imagery, marketing messaging, and the calls-to-action that entice consumers further down the sale funnel. From posting blog updates and video content, to leveraging social media content to drive website traffic, a CMS makes your website look good and keeps it in high favor with Google search rankings.
No marketing strategy is successful without measuring how well it’s working and why. We connect every one of your business activities to ROI, tracking the outcomes generated and how you got there.
We measure pay-per-click ad spends, display ad clicks, your media spend and content production costs over a specific period of time (usually the run-time of a full marketing campaign), and report your revenue-to-cost ratio. We’ll amend your marketing strategy or enhance specific aspects depending on the results, with the overall goal of understanding what works and what doesn’t to help you get the most out of your marketing spend.
Data analysis is crucial in every marketer’s tireless quest to reach the right people in the right way with the right content at the right time. Leveraging predictive intelligence is a highly effective way to improve the performance of your marketing campaigns, ultimately increasing conversions, as it allows you to predict buyer behavior through data analysis.
We will implement predictive analytics to help point your sales team toward the right accounts, improve data segmentation, help you more effectively target new markets and—most importantly—help you enhance your overall customer experience by providing them with the specific information and solutions they’re looking for.